Do you feel like Google is always trying to throw you off track when it comes to the "rules" and best practices regarding SEO and your online presence? Well, guess what? You're not alone.
While each business is different and unique, there are some foundational pillars that every business should have in play.
Bricks and mortar businesses, many of which were already struggling before the pandemic hit, are being forced to look at new sales channels in order to survive.
Facebook has introduced online gift card purchases right through Facebook and Instagram.
Google is now allowing businesses to sell gift cards and collect donations from your Google local business listing.