Why your marketing plan may fail

Why Your Marketing Plan May Fail

Have you completed or started your business plan for 2019? Have you included your marketing plan and your marketing budget in that plan?   I am never surprised when I meet a business owner and ask if they have a marketing budge. Should I be? Probably, but guess what most business owners don't have a business plan and if they do, ... More

5 Tips to Prepare for Small Business Saturday 2018

5 Tips to Prepare for Small Business Saturday 2018 – Ep 1

It is not too early to start preparing for 2018 Small Business Saturday - In FACT, you need to start, if you haven't already and American Express is making it easy. 5 Tips to Prepare for Small Business Saturday 2018 Visit www.ShopSmall.com/GetReady.com and request your FREE Small Business Marketing Kit. Visit the American Express ... More

Marketing to Millennials

Generational Marketing Part 4: Marketing to Millennials

Marketing to Millennials Marketing has changed drastically over the last decade. No longer can marketers just push information out to the consumer hoping to "make the sale", they must engage and interact or risk becoming irrelevant to the next generations of consumers. The greatest reason for this change is due to technology; social media ... More